Marketing Analytics Lead

Would you like to join the #1 marketing data pipeline business and one of Europe’s fastest-growing tech companies?

We’re eager for a Marketing Analytics to Lead to join the Marketing team!

🧩 You'll make an impression if…
Defining new and existing Key Performance Indicators and other business metrics in close partnership with leaders across the organization. Also, your ability to work cross-functionally within the teams and improve marketing strategies through actionable insights, and make Supermetrics engaging to our customers!

Ideally, you’ll be located in Dublin or Helsinki. Nevertheless, we work tightly together online by having daily catch-ups with the team!

📝 Your day-to-day work and responsibilities will include:

• Developing new data requirements, maintaining automated dashboards, and analyzing marketing performance

• Collaborate with business partners to manage intake, roadmap, prioritize, and manage the team against key initiatives

• Identifying, analyzing, and interpreting trends in our marketing data to identify opportunities as well as develop a firm grasp of the current and potential marketing channels

• Develop tools that articulate areas of opportunity across the marketing funnel and drive actionable insights

• Partner closely with product and engineering teams to define the future of data for Supermetrics, with a particular focus on usability of data for marketing and sales

• Design and delivery of marketing analytics problems around customer segmentation, attribution, and lift studies to answer core marketing questions

• Work closely with other data teams across Supermetrics to ensure the ongoing evolution and improvement of our data assets

💪 This position is for you if you have:

• Senior-level experience (6+ years) with data analytics, and the ability to prioritize across engaging opportunities

• Experience with mentoring and hiring junior analysts; Lead experience is a plus

• Strong querying skills in SQL and experience building basic data pipelines

• Proficiency with data visualization tools like Looker, PowerBI, Tableau, or something similar and some coding skills in Python or R

• Solid quantitative and analytical skills and knowledge of statistics (hypothesis testing, regression, experimentation reasoning, biases, etc.)

• Comfort producing and analyzing data to report on progress and identify opportunities for improvement

• Excellent communication skills, with the ability to convey intricate ideas in a simple, clear, and concise way

• Proven ability to work with cross-functional teams

• Prior work experience in a Saas Business or marketing analytics problems like Attribution, Customer Segmentation, MMM, and Lift studies is a BIG plus

What’s in it for you?

The reason people love to work at Supermetrics is that we all work together towards the same mission using our personal expertise. We’re diligent to fulfill our vision of being the paramount data pipeline company in the world.

At Supermetrics, we've invaluable team spirit and shared excitement for continuous learning and sharing of knowledge. We take our work seriously — not so much ourselves. We recognize our team as the greatest perk and take good care of our people.

Here’s more info about our culture and benefits!

And in case we'ven’t met before, here’s Supermetrics in a nutshell:

Supermetrics was founded in 2013 as a result of one data geek’s will to win a Google t-shirt, and we've been profitable and growing ever since!

We build products that are used by 500k people worldwide in small and big organizations alike (BBC, Dyson, and WarnerBros, to name a few). Marketers, data analysts, and engineers use Supermetrics to move data from well-known marketing platforms (such as Facebook, Google Ads, and HubSpot) to destinations like Google Sheets, Google Data Studio, Excel, and various BI tools, and data warehouses.

We're a versatile community of curious minds inspired to build the best business data solutions ever. Kindness, humility, openness, and dedication to our respective crafts are our most important attributes/characteristics.

If you want to see what we're all about, click here for more info.

Does this sound like your next career adventure? Apply now! We'll fill the position the moment we find the right person.