Alkemics is a B2B business platform enabling retailers to discover, negotiate and launch new products from their 1000+ suppliers. With 98 out of the top 100 CPG manufacturers (Nestlé, Unilever), the 7 largest retailers in France (E. Leclerc, Carrefour, Casino, Auchan, U-Enseigne, Cora, Metro…) and 4 of the largest UK retailers (Tesco, Ocado, Waitrose, Sainsbury) using the platform, Alkemics now holds a very strong and unchallenged position in the French and UK market. Alkemics disrupted the space with a fully digital platform where brands create and share their product catalog. Retailers can explore those catalogs and run business workflows, searches or reportings to select, negotiate and list those products in their assortment. Once a retailer is on-boarded, invites are sent to that retailer’s suppliers to join the platform on a freemium basis, enabling quick network growth.
In May 2021, Alkemics was acquired by Boston-based commerce experience management platform Salsify.
Salsify empowers brand manufacturers to win on the digital shelf by delivering the commerce experiences consumers demand anywhere they choose to shop online. The world's biggest brands including Mars, L'Oreal, Coca-Cola, Bosch, and GSK use Salsify every day to stand out on the digital shelf. To date, Salsify has raised a total of $198.1 million in funding, led by Warburg Pincus, Venrock, Matrix Partners, Greenspring Associates, Underscore VC, and North Bridge.
With this acquisition, Salsify furthers its position as the only global CommerceXM platform featuring both the ability to truly support customers worldwide and the largest product and engineering team. The fastest-growing company in the space, Salsify will cross $100M ARR by mid-2021, have about 600 employees, and have offices in Boston, Lisbon, and Paris. The combined solution will power open collaboration and content exchange between suppliers and retailers, resulting in superior product experiences everywhere consumers shop.
You will focus predominantly on the UK Market supporting our EMEA GTM Director and the revenue marketing team.
At Alkemics, every day is different, but your main missions will include:
- Assist the user marketing team to achieve the goals of the yearly community management strategy (thousands of users on the platform).
- Prepare and manage emailing campaigns via our automation tools (Hubspot / Customer.io) : news, evolutions, monetization campaigns, ...
- Create engaging onboarding tutorials and trainings for both retailers and manufacturers.
- Follow the creative agencies to help the team create new impactful contents for our users.
- Follow and improve the lead process with the sales team to generate more effectiveness and conversion.
Overall, if you’re someone who is transparent by nature, a doer, and able to work with cross-functional teams, we would love to hear from you!