London, GB, England, GB

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We’re looking for a creative wonder to join our dynamic Private Label design team working across our existing successful hand knitting and crochet brands, (with a particular focus on the internationally renowned Debbie Bliss label), and our exciting new crafts categories.

What you’ll be doing

  • Bring inspiration and ideas
    • for hand knitting and crochet this will include researching stitch techniques and garment and colour trends for moodboards and brief development and creation. You will also have the opportunity to support the development of new yarns and colours.
    • for new crafts (embroidery & cross stitch to start with), researching design and creative trends, colours and themes to advance and develop commercial briefs. Identifying relevant interesting influencers and designers and liaising with them.
  • Show off your skills – by sketching, developing designs, creating swatches to find the best stitches and yarn combinations for hand knitting and crochet, creating CAD interpretations and documenting technical specifications (with measurements, fit/ease, construction, and tension info as relevant).
  • Liaise with external teams – you will be responsible for sending the technical specifications to our pattern writers and technical checkers and work with them to solve technical issues.
  • Bring LOTS of energy to photoshoots – helping to get everything ready for shoots, preparing and sending out call sheets, lending a hand on the day and assisting with managing props.
  • Keep us all on track – working to deadlines, using our amazing internal systems like ASANA and SLACK, completing admin tasks and communicating clearly to various stakeholders at all stages of the design lifecycle.
  • Along the way, support the development of social media content - behind the scenes snaps and snippets

You’ll have…

  • A passion for hand knitting is essential and experience of crochet and embroidery would be desirable.
  • A strong portfolio of sketches and swatches that showcase your technical ability in fairisle, intarsia, lace and cable.
  • An ability to design to various aesthetic briefs – from classic to contemporary to bold and fun.
  • Experience in ADOBE Illustrator and Photoshop at a minimum – In Design an added bonus.
  • An interest in designing for other crafts such as embroidery and cross stitch.
  • Proficiency in Social Media (especially Instagram) – you enjoy creating content, stories, posts and polls

You’ll get

  • The chance to join our journey in becoming the global craft destination - no biggy!
  • Competitive salary to reflect your skills and experience.
  • Flexible working with a core hours model - we trust our team to do the work needed in the way that suits you best.
  • Lots of other great benefits including options over shares, pension plan, private healthcare, health cash plan, employee discounts, in-house coaching clinics and career development and lots more!
  • 25 holiday days pro rata + a day off for your birthday, because nobody should be working on their birthday!
  • Smart colleagues and supportive team who uphold our smart, kind, maker values. We don’t mean to boast but you will genuinely find a fantastic team of really bright, motivated, and driven individuals who will support you at every stage of your journey.
  • Central London location - we're passionate about flexibility and are following a hybrid-remote approach, working a combination of from home and at the office.

About us

At LoveCrafts we’re building an online community for crafters: a home for makers where they can find inspiration for their latest projects, learn new techniques, easily source all their supplies and share their creations with like-minded makers around the world.

Since launching in 2012, we’ve grown incredibly quickly. We've graduated from the Future Fifty, were 20th place on the FT’s list of fastest growing European companies, all thanks to the hard work of our team of smart, kind makers based across the globe with hubs in London, Kyiv and in the USA. We’ve been fuelled by investment from Europe’s leading venture capital firms; Balderton Capital (LoveFilm, The Hut) funded our Series A round, followed by Highland Europe (Photobox, WeTransfer), Scottish Equity Partners (Skyscanner, Matches Fashion) and most recently BGF (Unruly, Gousto).

In 2020 we acquired WEBS, also known as America’s yarn store, the largest online knitting, crochet and weaving business and most recently in 2022 we acquired some of the Deramores assets, including its yarn stock, digital assets, patterns and tutorials. The acquisition of the successful family-run business WEBS and the important UK crafting site Deramores marks a significant milestone in our journey to becoming the end-to-end destination for craft enthusiasts around the world.

We’re playing with the very best in web, mobile, social, commerce and media technology as we create the perfect digital business for all things craft related.  Our team is filled with ambitious, curious, entrepreneurial and occasionally kooky makers. We hire and nurture inquisitive, creative minds looking to flourish in a supportive and collaborative environment.

Diversity is important at LoveCrafts. We aim to attract the widest range of talent into our business to enable us to create an inclusive working environment, and to reflect and understand our customers and their needs. We welcome applications from all individuals, regardless of age, gender, ethnicity, disability, sexuality, social background, religion and/or belief. We aim to create a modern, flexible work environment that supports everyone to do their best work and therefore, we are open to having conversations about flexible working for all roles, unless operational requirements prevent otherwise. We are committed to providing a working environment where everyone’s individuality and unique contributions are recognised, valued and respected and where all of our employees have equal

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