Logging more than 410 million virtual miles, more than one million people have created accounts on the Zwift platform to date, with greater expansion across markets to come.
Earlier this year, the business also introduced Zwift Run and Zwift RunPod, a Bluetooth-enabled device that breathes life into any treadmill, at home or in the gym, syncing seamlessly with Zwift and transmitting data, relaying speed in game. On the back of this raise, Zwift is now ready to further innovate the indoor running experience.
“This investment allows Zwift to present an even more advanced offering to a growing audience of cyclists and runners in need of new ways to train and remain active indoors,” said Paul Cocker, Co-founder of True. “As with the wider retail industry, the fitness industry is evolving rapidly, and we firmly believe that Zwift will be at forefront of that evolution.”
“Zwift has already emerged as a leader in the cycling space on a global scale, and we’re excited to help accelerate the company’s expansion plans,” said Wyc Grousbeck, Partner of Causeway Media and Owner of the Boston Celtics. “With both technology and fitness in its DNA, Causeway Media is an ideal partner for Zwift, as they enter their next stage of growth.”
Zwift is available on PC, Mac, Apple TV, iOS and Android.